About us

Founded in Berlin in 2003, we are still working to confirm why HENKELHIEDL has collected over 50 national & international awards over the years. In the meantime we don't care too much about this form of recognition anymore. But all other pillars are similar.

The relationship with our clients is our top priority. Only collaborative work for a product, brand or institution can produce a result that achieves a high level of visibility and withstands today's requirements.

We don't just work for our clients, but work together with them.

1

Model »Sparring Partner«

The development of a brand within the framework of all communication measures. Many sub-projects require a diverse team that we can provide. The ideas for the tasks come from the clients themselves, us or are developed together.

A screenshot of a detailed view of teasers on the Zeppelin Museum website.
Zeppelin Museum Friedrichshafen
Zeppelin Museum Friedrichshafen
Stiftung Gedenkstätten Buchenwald und Mittelbau-Dora
Stiftung Gedenkstätten Buchenwald und Mittelbau-Dora
A collage of various screenshots from hkw.de
Haus der Kulturen der Welt (HKW)
Haus der Kulturen der Welt (HKW)
Screenshot from the start page handbookgermany.de
New German media makers:inside
New German media makers:inside
Screenshot of the baunetz CAMPUS homepage on blue background
BauNetz
BauNetz
Picture of a pile of tea bags that have been given the text »100% completely good« because of their compostability – plus the Wital logo.
WITAL
WITAL
Collage of screenshots from laufen-lua.com
LAUFEN
LAUFEN
Henkelhiedl designed the »H2O magazine« from LAUFEN. The picture of the magazine was taken at LAUFEN SPACE BERLIN and shows three magazines on the shelf.
LAUFEN
LAUFEN
Screenshot of the LAUFEN film
LAUFEN
LAUFEN
Teaser image for the project documentation Laufen Virtual Space on henkelhiedl.com
LAUFEN
LAUFEN
Teaser image for the LAUFEN space Milano project
LAUFEN
LAUFEN
Teaser image for the project documentation Kartell by Laufen on henkelhiedl.com
LAUFEN
LAUFEN
Teaser image for the project page Miller-Zillmer Microsites on henkelhiedl.com
Miller-Zillmer Foundation
Miller-Zillmer Foundation
Screenshot home page LAUFEN Bespoke
LAUFEN
LAUFEN
Teaseer image for the project Relaunch Corporate Design Henkelhiedl
Henkelhiedl
Henkelhiedl
Man installs the Dear Ingo lamp by moooi in the Laufen showroom
LAUFEN
LAUFEN
Baunetz ID Teaser Image
BauNetz
BauNetz
A woman with a bicycle and a man with a cargo bike from Call a Bike.
Deutsche Bahn Connect
Deutsche Bahn Connect
Teaser image for the Miller-Zillmer-Foundation
Miller-Zillmer Foundation
Miller-Zillmer Foundation
Cut-out of the cover for an exhibition of Laufen in Miami
LAUFEN
LAUFEN
Woman with red cap and red bicycle in a square.
Deutsche Bahn Connect
Deutsche Bahn Connect
DB Autohaus homepage
Deutsche Bahn Connect
Deutsche Bahn Connect
Teaser image Chroma Plural
Agrob Buchtal
Agrob Buchtal
Teaser image
AWO Bundesverband
AWO Bundesverband
Teaser image for the MapMyDay project
Sozialhelden
Sozialhelden
Uncube Mashup Issue 12 and 14
BauNetz
BauNetz
2

Model »Extended Workbench«

Support for internal teams of our clients. Often these are topics that require special expertise or a neutral view from the outside. Usually well planned, but also on demand.

Teaser image for the project page Crypto Decrypted on henkelhiedl.com
Bitstamp
Bitstamp
Section of an illustrated world map
DB Rail Academy
DB Rail Academy
Transport route across a bridge between Denmark and Sweden
DB Cargo
DB Cargo
Open system platform RiMatrix from Rittal in front of a skyline
Rittal
Rittal
Functionalities of the DB Cargo network map
DB Cargo
DB Cargo
TV for All homepage with the programme overview
Sozialhelden
Sozialhelden
Graphics of DB Cargo's means of transport
DB Cargo
DB Cargo
Three photos, each with two people in different life situations
AWO Bundesverband
AWO Bundesverband
Illustration BrokenLifts.org
Sozialhelden
Sozialhelden
Teaser image for DSO photo concept 2014/15
German Symphony Orchestra Berlin (DSO)
German Symphony Orchestra Berlin (DSO)
DSO Season Brochure 13/14
German Symphony Orchestra Berlin (DSO)
German Symphony Orchestra Berlin (DSO)
3

Model »Projects«

A task is conceived, designed and implemented by us over a limited period of time. Sometimes there is a kind of maintenance contract (see workbench), not infrequently a follow-up project - and, bang!, we are back to the sparring partner model.

Image of a football turf with the cut of a line
c/o pop
c/o pop
the lettering "Decolonization" as a distorted animation
Berlin Global Village
Berlin Global Village
Berliner Globale Villag teaser animation, green tones, dark and white pattern
Berlin Global Village
Berlin Global Village
A screen view with the logo of Freiraum Berger Fuchs and the lettering »Büro für Landschaftsarchitektur«
Büro Freiraum
Büro Freiraum
INTLAB AG
INTLAB AG
A detailed view of the newsletter teaser on the Celver website
celver
celver
A light green graphic consisting of a section of the new logo for Rankingfusions
rankingfusions
rankingfusions
BAM! In the mood for tomorrow
BAM! In the mood for tomorrow
museum4punkt0
museum4punkt0
Screenshot from the DB SCHENKER website
DB Schenker AG
DB Schenker AG
Launch moment of the Berlin Mondiale website, showing abstract colorful waves and the words »Berlin Mondiale«.
Berlin Mondiale
Berlin Mondiale
Screenshot of the header of the homepage of the Writerlino website
Writerlino
Writerlino
Logo of the Pfaffenwinkel Practice Clinic
Praxisklinik Pfaffenwinkel
Praxisklinik Pfaffenwinkel
Circles, which are drawn lengthwise and through different shades of blue, create a pattern.
Combined
Combined
Screenshot from the sendefähig website
sendefähig
sendefähig
A screenshot from the Bitstamp Learn Center.
Bitstamp
Bitstamp
Screenshot of the website of the agency why do birds with the description of a customer project
why do birds
why do birds
The name sign of galery GE59 in Berlin-Kreuzberg
Henkelhiedl
Henkelhiedl
A motif for the Apostrophes Group's »Language Technology Meets Language Feeling« campaign
Apostroph Group
Apostroph Group
Screenshot from the home page coaltransitions-toolbox.org
Wuppertal Institute for Climate, Environment and Energy
Wuppertal Institute for Climate, Environment and Energy
Teaser Ulrich Borgert Architects
Ulrich Borgert Architects
Ulrich Borgert Architects
A collage of screenshots of emails and the terms country, people, health
BARMER
BARMER
The Festival Friends word mark on a light green background
Festivalfriends
Festivalfriends
The name GUT and a collage with a zeppelin and a plant seed
.GUT green innovations
.GUT green innovations
Teaser image of the Dolki project with logo and a house made of building blocks
Kindererde
Kindererde
A time travel through 150 years of Hamburg Süd
Uniplan
Uniplan
Abstract graphic visualising the Connected Transformation approach
Schröder + Schömbs PR
Schröder + Schömbs PR
Teaser image for the Klarna Trend Report article showing influencer Kiki Yang
Klarna
Klarna
Image of a country road with the logo of the Brandenburg State Road Administration
Landes­betrieb Straßenwesen Brandenburg
Landes­betrieb Straßenwesen Brandenburg
The BIldmark / Logo for Bach From Home At Home
Thuringian Bach Weeks e.V.
Thuringian Bach Weeks e.V.
Screenshot of the SMART/AI & AUTONOMY project
OTH Regensburg
OTH Regensburg
Teaser image for the documentation of smaller Webflow projects on henkelhiedl.com
Henkelhiedl
Henkelhiedl
The Green Recovery Tracker logo
Wuppertal Institute for Climate, Environment and Energy
Wuppertal Institute for Climate, Environment and Energy
Façade detail and below a quote from Arne Jacobsen
Nybo Architects
Nybo Architects
An excerpt of the appearance in the colours light blue and pink
Senate Department for Culture and Europe
Senate Department for Culture and Europe
Illustration for the article on the cityWLAN app of the Schwerin public utility company
Schwerin municipal utilities
Schwerin municipal utilities
Homepage with picture of the Dreilinden-Gymnasium playground
Dreilinden School
Dreilinden School
Search result of images in the Media Asset Management System of SixOMC
Six - Open Systems
Six - Open Systems
Teaser image for the article on the IZT podcast microsite at henkelhiedl.com
Institute for Futurology and Technology Assessment
Institute for Futurology and Technology Assessment
Children learning together
Lernwerk
Lernwerk
Welcome text by Zander Metzner Architekten on a beige background
Zander Metzner Architects
Zander Metzner Architects
Overview of the projects in the magazine of Diversity Arts Culture
Cultural Projects Berlin
Cultural Projects Berlin
B/W picture of a smiling woman
Media Impact
Media Impact
Facade view of the Concrete Nose project by Gruber and Popp
Gruber + Popp Architects
Gruber + Popp Architects
Blue ceiling construction by Müller Reimann Architekten
Müller Reimann Architects
Müller Reimann Architects
Teaser image for the article
Heinle, Wischer and Partner
Heinle, Wischer and Partner
Detail of a site plan by Bob Gysin Partner
Bob Gysin + Partner
Bob Gysin + Partner
MacBook opened, colourful screen from Geoportal Berlin
Senate Department for Urban Development and Housing Berlin
Senate Department for Urban Development and Housing Berlin
Teaser image for the Erfal project
Erfal
Erfal
Teaser image for the article
Interboro Partners
Interboro Partners
Fritz.de Microphone
Fritz
Fritz
Teaser for Zalando Corporate Website
Zalando
Zalando
smart City Survey teaser image
Smart
Smart
Silentworld, Homepage, Hammerhead
Silentworld
Silentworld

In the end, it's always a project.

No matter whether as part of a larger whole or a self-contained, manageable task... In the founding years, the word »project office« was even still in the company name. And not without reason. The term is still a big deal for us today. It stands for the fact that we turn topics, that occupy and inspire us, into a real project. Commissioned as well as internally out of pure curiosity.

When craft meets brainwork.

All our trades are masters of their disciplines. We are aware of the challenge and responsibility we have towards our customers and their projects. We want to perform, not just get things done.

Accordingly, we question not only our tasks, but also our own actions on a regular basis. What is the vision? Where do we want to go? What is our mission and what can we achieve? Well, why are we doing all this in the first place? 

Strategy
: HENKELHIEDL
Advise
Concept
: HENKELHIEDL
Define
Content
: HENKELHIEDL
Invent
Design
: HENKELHIEDL
Create
Development
: HENKELHIEDL
Model
Project management
: HENKELHIEDL
Support
Evolution

Vision

Evolution is at the core of what we do. We will develop high-quality and socially relevant solutions and projects in a dynamic team, with evolutionary processes and through collaboration with others.

Added Value

Mission

We want to create projects with value and added value. We invent and develop results with high design standards for customers who value good ideas and solution-oriented consulting.

Enthusiasm

Purpose

Good things are created through enthusiasm and empathy. We believe that we can be enthusiastically successful if we provide meaningful advice and design with fun, in order to be connective, creative and monetarily profitable for all people involved via the right strategy.

A diverse and innovative office culture is important.

We believe that places are essential building blocks of creativity. At home and in the office. In a real conversation or on Slack. What unites these spaces? Above all, respectful interaction. Openness. Exchange. Cohesion. This was true in a turbulent everyday office life in the past, just as it is in Corona times. Spaces have to be opportunities for exchange, creativity and that special moment.

Home Office
Boat Office
Andreas Henkel and Uwe Viehmann, (hungry) managing directors and partners at Henkelhiedl
Bench Office
Art Office
Moving on
Moving on
Moving on

There's always something.

The last major change was the arrival of Uwe Viehmann as a partner and managing director together with Andreas Henkel. Typical for us: evolution as a logical step. Uwe was already Creative Director in the project office from 2012 until 2017 and a so to speak family member. He has a high level of content expertise, we strengthen our creativity and expand our network. So the one dot in front of the name in the logo became a colon. The next big step is also evolutionary: the opening of GE59. An »art-work-space«, not to say gallery. Sounds unusual, but is »henkelhiedelig« precisely for that reason. This idea was born out of personal passions and also because nowadays, more than ever, an office should be a special place. A place of inspiration. And what is more inspiring than art?

View of the first of three rooms of the Art-Work-Space GE59 by HENKELHIEDL