Brand new for a new brand
The GetAway Group, an association of travel portals, needed a central website. We designed a website that introduces the group and serves as a hub for staff, partners and the press. The result: a compelling digital hub.
When the GetAway Group approached us, they already had a clear idea: the new website should show the power of the merged brands and bundle central services. The biggest challenge was to unite the different identities under one roof. We closely followed the existing corporate design guidelines, which served as the basis for creating a uniform and modern look and feel.
The website was implemented with Webflow. This platform offers the perfect balance of creative freedom and technical efficiency. As a result, we were not only able to implement the specified mockups exactly, but also create a future-proof basis that can be expanded at any time. Because we don't see websites as a static project, but as a living process.
In order to keep to the schedule, we kept the editorial work as lean as possible. Thanks to the integration of Webflow CMS collections, content such as press releases and partner profiles could be entered independently by the GetAway Group. Our task was to build the framework and add the final "fairy dust" in the form of subtle animations that make the site even more pleasant to use without being distracting.
In a very short space of time, an appealing and functional website was created that offers the new GetAway Group brand a convincing showcase and positions it as an attractive employer and reliable partner.
