What do you do when you open a new showroom in pandemic times, the first one in Germany, and actually invite the press to it? This question arose for LAUFEN Bathrooms when it became clear that an opening ceremony with a press conference in the new LAUFEN Space Berlin in Kantstraße would not be possible.
The answer lies in our own LAUFEN Space Berlin microsite, which we created just in time for the opening. Here, interested parties can find the press kit and make an appointment for a personal visit via a contact form. But the most important thing is that the site provides insights into the space, conveys its concept and arouses curiosity for a personal visit.
The page takes the crucial elements of the showroom and presents it in pictures, video and text. The animated lines that symbolise the variable space and move as you scroll are standing out.
