Praxisklinik Pfaffenwinkel is a dental practice from southern Bavaria specializing in implants and bone augmentation. The reputation of the doctors is excellent, but both wanted to further strengthen their relationship of trust with patients and referrers. In order to present themselves as professionally competent and human at the same time, both the appearance and the website were to be revised.
The new corporate design is clean and fresh, radiates lightness and modernity, and presents itself professionally. At the same time, earthy tones create a certain warmth that has an effect on a personal level. The roots in the rural region also resonate through the colors.
The website welcomes visitors with a natural mood image, so they are not placed directly in the treatment chair. Other images show the people with whom the patient is dealing - friendly, approachable, authentic.
The site was realized in Webflow and is another example of how technology, aesthetics and accessibility harmoniously flow into each other.