Oyoun »conceives, develops and implements artistic-cultural projects through decolonial, queer*feminist and migrant perspectives.« We have been allowed to contribute a new design and website.

Colourful design elements for Oyoun's new corporate design
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At the beginning of 2020, the non-profit »Kultur NeuDenken UG« took over the 3500 m² cultural institution at Lucy-Lameck-Str 32, Berlin Neukölln. In this impressive building, Oyoun creates a space for »critical debate, reflective experimentation and radical solidarity. Thanks to its diverse cultural offerings, Oyoun forms a hub of cultural and knowledge production. In doing so, the non-profit cultural centre sees itself as an inter- and anti-disciplinary platform for emerging approaches between and from the fields of visual arts, performance art, theatre, literature, dance, music, new media, socio-culture, education and many more.«

After the reorientation of the house, which is only a few hundred metres away from our office, the overhaul of the design and the website was also pending for the turn of the year 20/21. We are very pleased to have been awarded the contract for this.

Parallel to a detailed target group analysis in several workshops and the development of a content strategy for all digital media, we further developed the existing corporate design and in the course of this also created a style guide including definition and instructions for the use of logo, fonts, colours and design elements.

The next step was the new website based on Wordpress. With the focus on:

  • Low-barrier approach
  • New content structuring and navigation
  • Flexible handling of modules
  • Connection of a ticket/shop system
  • Multilingualism

A great project, as colourful as Oyoun is diverse.

Do you have a similar project in mind or are you interested in more information about it? Then Uwe Viehmann will be happy to help.
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